Videos

The Videos tab has 5 modes. Pick one from the menu at the top right.

Mode	What it does
Text to video	Describe the scene and motion, get a video
Image to video	Animates an image (for example one you made in Studio). You can also set the first and last frame separately
Multi-reference video	Combines several images, like product, person and location, in one video
UGC	A talking-head video that looks like a real customer presenting the product
Animation	A stylized animated ad, such as Lego, clay or Pixar style

Shared settings: duration, aspect ratio, resolution. Draft gives a quick, cheap preview; Final is full quality. Try a draft first, then go final when you like it.

UGC

A casual video that looks filmed on a phone, with a person talking about your product. It usually performs well because it doesn't look like an ad.

• Pick an avatar (or create your own on the Avatar page).
• Add your product.
• Choose how it's filmed: holding the product and talking, unboxing, in front of a mirror, walking and talking, and other shot styles.
• Adropic writes the script and adds the voice and subtitles.

Animation

An ad told in a stylized world, with no product photo required.

• Pick a style (Lego, clay, Pixar style and more).
• Pick a format: problem/solution, whiteboard explainer, talking character, or a "day 1 → day 365" progression story.
• The product stays recognizable throughout, and the characters actually use it.